Summit Brewing Co.
To help Summit Brewing launch their new Twins Pilsner we simply inserted our beer into the game.
Beer and baseball, baseball and beer. Inspired by the idea that these two Minnesota greats belong together we set out to show just how interconnected they are. From the sounds of the game to insider lingo we created a launch campaign that spoke to lovers of every sip and swing.
Radio.
Art Direction.
What I ︎ about this.
Baseball and beer, duh. Seriously though mixing passionsions with work is special. I love that the team behind this work turned every challenge into an opportunity and created something that fans of Minnesota can be proud of.
Baseball and beer, duh. Seriously though mixing passionsions with work is special. I love that the team behind this work turned every challenge into an opportunity and created something that fans of Minnesota can be proud of.